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Is there a reason why you want to be a service provider?
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Rather than selling a copy of the software for a one time fee, it is profitable to licensee or lease the software on subscription on monthly basis. This is the new model software companies are using now.
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The trucking idea seemed to be a good one. Any particular reason why you didn't chase it?
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I don't have any enough knowledge in this industry. However, where i live, a industrial town, there are many small to big transport companies.
I have a friend whom i helped setup a website for his cousin's trucking company. He told me they bought a license for a trucking management software from a guy and they pay him $100/month. I'm assuming this guy is doing busness with other local trucking companies as well.
I don't have a software solution at this moment to offer and after learning there is already an individual who has a software and clients, so I backed off and didn't go into it. (and don't know how many more individuals or companies here locally are doing this. There may be a stiff competition but i don't know)
Thou, i know some people indirectly in the trucking business (because there is so many of 'em out here), i may be able to get more input on this and see if this is something pursing.