There's been a lot of debate surrounding hyphens over the years. It used to be that some SEO experts believed the hyphens helped the search engines read the keywords. Nowadays I don't think that is as much of an issue.
If I remember correctly SBI! suggests if your name is longer than two words you use hyphens just so it looks better in the browser. Yes hyphens are a pain in the butt to type but if you think about it most people will be finding you from blogs, search engines, etc. so they won't be typing your domain name in. And you can always register a non-hyphenated domain too and have it redirect to your hyphenated one for those word of mouth adverts.
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There's been a lot of debate surrounding hyphens over the years. It used to be that some SEO experts believed the hyphens helped the search engines read the keywords. Nowadays I don't think that is as much of an issue.
If I remember correctly SBI! suggests if your name is longer than two words you use hyphens just so it looks better in the browser. Yes hyphens are a pain in the butt to type but if you think about it most people will be finding you from blogs, search engines, etc. so they won't be typing your domain name in. And you can always register a non-hyphenated domain too and have it redirect to your hyphenated one for those word of mouth adverts.
Yeah, good call. I always take both, the hyphen and un-hyphened domain, and do a re-direct.