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Thread: What is Pay Per Click Advertising ?

  1. #1
    Join Date
    Jun 2010
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    California
    Posts
    7

    Default What is Pay Per Click Advertising ?

    Hello,

    How to use Pay per Click Advertising, If you have any related information about it then please do reply

    Thanks
    George Flint

  2. #2
    Join Date
    Jun 2010
    Location
    Based out of London, UK
    Posts
    40

    Default

    George,
    PPC is a form of advertising where advertisers (usually on behalf of commercial websites) pay search engines to appear on search engine results pages.
    If we take Google and The Shoe Shop as an example:

    1. The Shoe Shop pays Google £1 every time someone clicks on their advert
    2. A Googler searcher goes to Google and searches "buy shoes online"
    3. The resulting page brings up a list of natural results and also includes some adverts, one of which is for The Shoe Shop
    4. The Google searcher clicks on The Shoe Shop advert and goes to The Shoe Shop website.

    Now, The Shoe Shop knows that for every 10 people who click its advert, on average they get 1 sale which is £50. So, it knows that by paying Google £10, on average it will get £50 back.

    That essentially is PPC.

    Hope that helps, Dan

  3. #3
    Join Date
    Jul 2010
    Posts
    3

    Default

    Wao that is very good way to Earn Money. Thank You

  4. #4
    Join Date
    Jan 2013
    Posts
    50

    Default

    from SEO to PPC. I want to know how PPC works and if it is truly increase my traffic
    Last edited by miche89; 02-05-2013 at 09:20 PM.
    TakingYouForward, Inc. - Offers you both Inbound and Outbound Call Center and BPO Services.
    TYF, Inc - Call Center Company | Call Center Philippines

  5. #5
    Join Date
    Apr 2007
    Posts
    11,833

    Default

    Quote Originally Posted by miche89 View Post
    from SEO to PPC. I want to know how PPC works and if it is truly increase my traffic
    PPC is guaranteed to increase your traffic since you are paying for visits (you pay for every visit). What's not guaranteed, however, is a return on your investment. The reason PPC is challenging is you have to do a lot of A/B split testing to ensure you are getting a return. If you don't, you can throw a lot of money away.

  6. #6
    Join Date
    Feb 2013
    Location
    New York
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    23

    Default

    Pay per click advertising is where the advertiser will be paid when someone clicks his ad.

  7. #7
    Join Date
    Feb 2013
    Posts
    6

    Default

    If you are looking to promote your site using PPC, I would suggest that you go through fb and used their PPC program.

  8. #8
    Join Date
    Jun 2013
    Posts
    6

    Default

    Pay-per-click (PPC) advertising and campaigns are the primary way of advertising on the internet.PPC advertising is based on keyword selection. The entire internet advertising market revolves around choosing the correct search terms and keywords. Well managed PPC advertising will bring traffic that achieves your goal, or 'desired outcome', whether it is to publicise an event or sell goods and services.

  9. #9
    Join Date
    May 2013
    Posts
    3

    Default PPC

    Pay-per-click advertising is a method of advertising in which advertisers pay for each ad clicked, usually via an advertising platform such as Google AdWords.

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