In your HTML file, between the "head" tag and the "body" tag:
Your "title" tag (this is actually important) is your page's title. It's what you want the browser to put on the very left top of the browser window right next to the browser's logo.
Meta Tags:
The "description" is what you want the search engine to say about your page, when a page on your website is displayed as one of the search results.
The "keywords" is 1 or 2 main keywords you want to address in your page. Keywords should change from one page to another.
The "Alt" tag... you can include that in an image tag (i.e. "img src" tag). let's say it says alt="blah blah blah" - then if someone hovers his/her mouse over the image, "blah blah blah" will pop up over the image. Or, if the image doesn't load, the text will show where the image was supposed to be.
The alt description is also useful for people with disabilities because when they come across an image, the reader "announces" what is in the alt text. That's another reason it's suggested you use it.
The alt text doesn't display in Firefox when you mouseover, though.
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What are ALT tags n such?
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