Redirects - Are They Good Or Bad?
Redirects - Are They Good Or Bad? I would argue that though they can be good, if you are not careful with them, they can do more harm than good in the eyes of search engine spiders. When you add that spectacular content to your website, one of the first things you want to do next is SEO. If you have links that look horrible, you probably can't wait to get that hot new SEO plugin everyone is raving about. Once you get pretty links on your website, you start waiting for the traffic and the rankings. But wait! What happens in the case where your traffic doesn't improve? or in some cases even go down.
If you have been working on websites long enough, one thing you know is that Google is all about relevancy. Be careful when you use redirects. Pretty doesn't always mean better. Modules are not perfect. If you are talking about butterflies in one section of your blog or website and then redirect to a topic about Nas new song in another section, you just lost a lot of juice. It won't make sense to search engines. You definitely want to go through your .htaccess file and make sure you are linking to the right material.
Also be careful with directing pages with bad links to your homepage or most optimized pages. Those bad links will carry over and could significantly damage your seo efforts. Has anyone ever had a bad experience with using redirects?
I used to use meta refresh redirects for affiliate links but now I use 301's with my host. But yes, using redirects for malicious purposes to try and trick the engines is a no no! But using them for affiliate links is fine. That's what I use them for.
I must say these are the most informative redirection that can help SEO because some of the website owners are unaware of the risks that they can have if they have not used proper redirection. Thanks for sharing a nice bit of information.