Quote:
Originally Posted by Jordy3738
As a website owner who has invested a considerable amount of money and time into providing a place for the publishers to have there advertisements seen, I feel like I may be getting the short end of the deal sometimes.
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This is soooooo true. You should definitely download and read Make My Links Work by Ken Evoy (
http://http://value-exchange.sitesell.com/mylw.exe). It gives you an in depth understanding of how search engines really work.
Most people think Google and other SE's exist to help us, the webmasters. SE's actually work for the publishers, the companies that are paying them to get noticed. That's who their customers are. Thus, these are the people that keep Google and the likes in business.
In a way we are getting the short end of the deal because we are not Google's top priority.
As an adsense user, have you ever paid Google for any type of service? No - it's actually the opposite. Google is sharing its profits with us.
However, the adwords users are relying on google to help them get seen. So that's whey they are Google's top priority.