We all know Google is the biggest search engine taking almost 60% of web searches. But did you know last year 2007 they were rated 3rd in Alexa for internet traffic. Guess who had better traffic? Youtube and facebook of course. Did you also know that facebook currently has about one million sign ups per WEEK! I heard bells going off in my head when I realized that social marketing and web 2.0 are the wave of the future for internet marketers. I had my ah ha moment.

But anyone considering using social marketing strategies must be aware of the fact that these social sites are created so that people can stay in touch with family and friends, make more friends, etc. Build TRUST first before you ever try to market to your facebook buddies.