Although blogs (web logs) started as personal online journals, many people use them in place of websites and earn money from them. You can make it as personal or professional as you like, but the platform itself allows for a more personal and social relationship with your viewers.
When people are toying with the idea of starting a website, I always recommend starting a blog to "get your feet wet" in the world of interent publishing. It is also a way to develop a ready made audience for a future website.
Suppose you are going to create a website about building bird houses, you could start a blog with an overriding bird theme. By the time you go live with your website, you have a ready made audience and a quality link to your new site.
Blogs are very flexible and you can really make them what you want. Most allow you to include advertising, although if you use Wordpress's free blog hosting you are not allowed to include ads. You can however host a Wordpress blog at a paid host and then use ads.
|