I won't get a lot traffic from the Yahoo directory itself because no one visits that section of Yahoo. My point in paying is to get a high-quality link pointing to me and help me get indexed in Google faster.
Will it help? It's really hard to tell but I usually tell folks (especially if you're new) not to bother with a Yahoo listing. But I must admit I have paid to have all my sites indexed there. Hard to really tell how much of a difference it makes. I had some leftover money after advertising last month so I'd rather put it there than giving it to Uncle Sam for my estimated taxes. LOL
But I do get a decent amount of traffic to my SBI! site from the actual Yahoo directory page I'm listed on. I think because fitness is not as competitive as web hosting for example. So it also depends on what category your website falls in. I have to admit, it is a bit of a crap shoot but it's a risk I'm willing to take.
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