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How long have you had it up?
Ive always wanted to do this but never had the time to promote it. So i'm glad that I can see someone else progress and it looks like your on your way to 100,000 dollars.
And since i'm in the question asking mood ill throw another one at you.... Are you sending emails asking if they would want to buy some space on your homepage or are you waiting for them to buy from your homepage.
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I have had it up about two months. I did some local phone calling and a few emails, but have not yet done a huge mass email marketing campaign. Starting doing some Google adwords for it. Trying to keep my expenses down, but need to get the awareness, uniqueness going.
Rod