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Whenever I update my blog, they get an update by email, this has been making a few come back every time I update.
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That's great work. Keep working at it. The traffic will increase with time. Building you subscriber list is import because these people will begin to trust you over time. Later you can start promoting related stuff on your blog, make recommendation, write unbiased reviews and such and that what will bring sales. I think its mport to gain your visitors trust before you can begin to sell anything to them.