Hi,

I hope I'm posting this question in the right place. I was doing a little research on my competitors for my site concept keyword - fitness walking. There is one site that comes up about 5th or 6th on page 1 of Google's results and I don't understand why.

It is one man's account of how he used fitness walking to lose weight. It's an interesting article he's written, but the whole site is only one page and he barely has any backlinks (less than 50).

This goes against everything I've been learning (content, content, content and backlinks). So how can this site be on Google's 1st page? The only thing I can think of is that it looks like he wrote it in 2003 (that's what the copywright says). Could that be it or is there something I'm not understanding?

Thanks and Happy 4th of July!

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