Quote:
Originally Posted by ppcFanatic
wow Sherif, that's quite a jump. I'm not aware of any changes and I've certainly never had an ad jump that drastically. Geez... Is it a competitive keyword? But wait that shouldn't matter since you said a few days ago the minimum bid was .50
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I'll say!

So the ads were paused for a few weeks, so theoretically, the keywords could have gotten very competitive over that time, but still...