Hey, This is a intelligent question.

First of all when you have a News-portal, it is very important that your presence becomes visible soon.

And apart from SEO and general SEM activities, I would wish to suggest you two 'clicks' here:
1. Just check that you have very Proper Web Content built up.
2. Since News portal is more into society, go for social media marketing. This shall help you a lot to get high traffic at the speed of clicks
I am sure this shall help you out. Let me know if I can contribute more towards this.


Web Content Creation | Web Traffic Monetization