On Lisa's site, she made reference to the fact that my main site should drive buyers to my store. I am a bit confused by this. Isn't my my main poage my store? I thought the general idea was to build a main site that offered all the products involved in with the niche I had chosen, and then build lots of blogs and such, that each focus on one or a group of products from that niche...all driving traffic back to my main page/store.

Can someone please clarify this? Lisa said it was something that many people never get, so I want to be sure I am not skipping an important piece of the puzzle.

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