Miles - could be an interesting test to see if free ebooks (for list building) or selling (for profit) is the better way to go. I do both at my site. Depends on what you want to do.

Ava - You got it! Content is key key key. Folks can look at pictures anywhere- but if your virtual store site couples valuable supporting content with images and opportunities to buy - you may have a winner! Couple those concepts with a tight niche - could be good!

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Amy
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